The Dubai Events and Promotions Establishment (DEPE), an agency under the Department of Economic Development (DED) and organisers of the Dubai Shopping Festival (DSF), announced the beginning of the regional promotional road show to endorse the 16th edition of the Dubai Shopping Festival 2011 which will be held from 20th January to 20th February 2011. The theme of this year Shopping Festival is "One World One Family One Festival". To entice more tourists to attend the mega Dubai Shopping Festival Event the road show has kicked off in Saudia Arabia and then move on to Bahrain, Kuwait, Qatar, Oman, Egypt and India, thus covering its seven main markets.
Dubai Shopping Festival Regional Road Show is a new initiative and is anticipated to promote the events and attractions of DSF regionally. Ibrahim Saleh, Festivals Coordinator General and Deputy CEO of Dubai Events and Promotions Establishment (DEPE), will be leading the road shows and according to him “"We plan to communicate the mixture of activities, promotions, shopping and events that will be on offer in DSF 2011 to the media, travel agencies and tour operators in these countries in an effort to attract more visitors to Dubai."
"More than 6000 retail outlets in addition to around 50 shopping malls will offer sale and discounted prices of up to 75% on a wide range of goods and services," he stressed.
Furthermore attractive Dubai accommodation packages will also be offered. To know more about Dubai Shopping Festival and to avail great discounts stay tune to My Dubai Stay’s Dubai blog.